“Trustworthy emphasizes the steady and honest dependability which encourages one’s confidence, belief, or trust: trustworthy and accurate reports.” from the definition of reliability below my thoughts.

A few weeks ago I was in Dallas meeting with one of our largest customers, and to paraphrase his comments – he said that what he likes about dealing with Zerowait was that no matter who he speaks to in our office, he is always given an honest and straighforward answer to his questions about a service policy or a parts order.

Since incorporating my company, I have strived to provide our customers with the same service and support that I expect from our business partners.Just this week our first customer was in our office about a maintenance project. Many vendors we have dealt with over the years can not provide the level of trustworthyness that we expect, and over the years most of them have withered away.

Often times at trade shows I hear salesman and marketing people discuss their compensation packages and bonus plans. I even get sent Powerpoint presentations from Vendors that we compete with that tell their sales people how to earn more income with lots of exclamation points. But I have always felt that our company, and our customers, will succeed best if we strive to provide long term value for them in their High Availability environments. Short run sales goals provide short run solutions for our customers, which end up costing them more money.

Zerowait has evolved over the last 17 years with our customers. The NetApp products & Technology we support and we specialize in was not even on the radar when I incorporated the company. And while providing outstanding service and support will never be glamourous, my staff, and I are committed to providing our customers with the best service that we can provide.

Next time you are reviewing your storage options, it might pay to review how your storage salesperson is compensated. Is he going to be a long term partner, or is he looking for the the quick payout?

WWW.dictionary.com definition of reliability below.

re li a ble /rlabəl/ Pronunciation Key – Show Spelled Pronunciation[ri-lahy-uh-buhl] Pronunciation Key – Show IPA Pronunciation
that may be relied on; dependable in achievement, accuracy, honesty, etc.: reliable information.
[Origin: 1560–70; rely + -able]

—Related forms
reliability, reliableness, noun
reliably, adverb

—Synonyms trusty, authentic, consistent. Reliable, infallible, trustworthy apply to persons, objects, ideas, or information that can be depended upon with confident certainty. Reliable suggests consistent dependability of judgment, character, performance, or result: a reliable formula, judge, car, meteorologist. Infallible suggests the complete absence of error, breakdown, or poor performance: an infallible test, system, marksman. Trustworthy emphasizes the steady and honest dependability which encourages one’s confidence, belief, or trust: trustworthy and accurate reports.
—Antonyms undependable, questionable, deceitful.
Dictionary.com Unabridged (v 1.0.1)
Based on the Random House Unabridged Dictionary, © Random House, Inc. 2006.

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